Commitment to Conservation | First Lite
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Commitment to Conservation

The days of being able to simply take from the land are over. As sportsmen and women, we all have an obligation to help protect wildlife and wild places that goes beyond purchasing a license and paying taxes on guns and ammunition. Our very passion depends on it. As a manufacturer of outdoor apparel, we at First Lite feel this responsibility all the more. Our business model is predicated upon Americans' ability to get out into the woods and pursue free-ranging game. For this reason, we go out of our way to support folks and organizations that are standing up for wildlife conservation, public lands preservation and hunter access. Whether it is as casual as donating a jacket to a local BHA Pint Night or as significant as our Round Up for Conservation Initiative, First Lite is committed to conservation and protecting our hunting heritage.

Learn More About Our Work

Our Work on the Ground

Funding Conservation

Advocacy and Education

Donate to our Partners

Donate $1.00
American Red Cross
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Backcountry Hunters and Anglers
Donate $1.00
Quality Deer Management Association
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Theodore Roosevelt Conservation Partnership
Donate $1.00
National Wildlife Federation
Donate $1.00
Pheasants Forever

From the Blog

Where conflicts between livestock and wildlife are prolonged and intractable, the National Wildlife Federation (NWF) believes that public land grazing retirements can provide an equitable solution for ranchers and wildlife interests...

A MARKET APPROACH TO BIGHORN SHEEP CONSERVATION IN THE NORTHERN ROCKIES

Conservation is at the core of our brand. A while back, Kenton and Scott realized that without wildlife and wild places our customer would have little need for technical hunting apparel. In this light, we are staunch supporters of the groups that work to protect game...

GETTING THE BOOTS DIRTY: ENACTING CONSERVATION ON THE GROUND

We are currently losing more hunters and anglers than we are creating. This decline is a huge problem that extends way beyond the bow or rod. Hunters and anglers pay a big part of the conservation debt. Therefore, one of the ways we can perpetuate public lands, access and our sporting heritage is by exposing non-hunters to hunting in the best ways possible...

PARTNERING FOR PUBLIC LANDS